BONUS: Matthew Januszek of Escape Fitness

Nov 26, 2019

In this episode, Sal, Adam and Justin speak with Matthew Januszek, entrepreneur and founder of Escape Fitness.

His take on the new 49ers Fit gym? (3:25)
From roller-skates to bodybuilding: His introduction into fitness. (4:24)
Where did the idea for the gym equipment company come from? (6:50)
What did the process of scaling look like? (11:57)
How his passion for fitness fueled the company’s early mishaps. (13:35)
When where they able to service outside the UK? (17:22)
The moment he knew it was time to quit his day job and go all in. (18:06)
Why success is not a straight line. (20:00)
What attributes have served him the most? (21:54)
The crucial things that have contributed to his success. (23:43)
What practices does he put in place to forge quality relationships? (26:15)
Their evolution of marketing and advertising. (29:20)
The differences between the US and European markets/trends. (33:13)
His take on moving the gym experience to the home setting. (37:56)
What separates his company from the rest? (40:02)
How there are always ways to innovate and grow. (46:26)
Is there any new equipment that is getting him excited? (49:10)
Why there is no shortage of great ideas. (51:14)
Where does he focus most of his energy? (52:56)
What does he find challenging about working with family? (55:26)
How every level that you get to there are new lessons to be learned. (59:15)
Will he ever sell the company? (1:01:54)

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